Tuesday, March 15, 2011

Building A Strong Business Family

Steps to Enchantment...
  • Smile big (when you pick the kids up from school)
  • Dress appropriately (Don't wear your teenage daughter's midriff t-shirt)
  • Reduce the number of choices (chocolate milk or juice)
  • Find shared passions (crafting)

I'm a mom first and then I'm an itty-bitty-teeny-weeny-dreaming-to-grow-my-business-crafter-on-Etsy so when I read Guy Kawasaki's Enchantment, The Art of Changing Hearts, Minds, and Actions, I immediately related it to my family.  If building a thriving business is like investing in my happy family, then I'm all for it!

As opposed to the "dog eat dog" mentality, Guy Kawasaki writes about building strong, trusting, positive relationships with your customers, employees and your boss.  Done right, it will create a connection that will bond you to "dream the same dream".   It seems simple enough with the strategies Mr. Kawasaki suggests but I'm sure it takes commitment, practice, mistakes & corrections. 

Enchantment by Guy KawasakiChapters 1 through 9 in the book spoke directly to me and each "how to" step is something I can practice today and will be relevant in the tomorrows to come.  The following chapters that deal with employees and bosses, well I'm not quite there yet.  If my desire to build a business is as strong as my pledge to raise a happy family then eventually I'll be referencing the later chapters too.  This book is a keeper...come back and meet my employees in a few years, okay?